How to create architectural writing:

Whether you’re a professional Architectural Storytelling, planning an interior project, or just writing an article about your design projects, it’s important to know how to structure your arguments and make them more readable. It may feel like the most basic task but you’ll ultimately get in front of more readers in return than if you did nothing at all. I think many architects struggle with this because they consider these articles mere academic texts rather than something that is meant to be read by designers and clients. This can make for a frustrating experience for those who do not have enough knowledge of drafting the type of information you need to present in such publications.

One solution is to take the time to learn about formatting and structuring before pitching anything to someone else. In addition to learning basics about grammar, punctuation, and structuring, there are plenty of resources that contain free guides and tutorials to help you perfect your style and language. Some examples are Grammar School, Harvard Style Guide, ProWritingAid, etc. These programs provide you with simple exercises and tips that will prepare you for any assignment that requires writing well-structured papers. While some topics may seem obvious, others will require you to spend some extra effort to come up with a clear argument that can be interpreted by anyone interested in understanding what you’re trying to say.

If you’re struggling, a few suggestions can help speed things up. First, keep track of which type of document you’re working on. You might be able to use software like Notion, Google Docs, WordPad, etc. to store drafts and organize them better. Try picking one of these tools and begin typing as soon as you’ve got the rough draft written. Write down your notes as you do so. Then, go through each paragraph in detail. Make sure you include the main points you want to make. Finally, analyze each section. Is this section long enough? Do we keep going off-topic? What does one sentence add to the whole essay? Does my vocabulary count toward five points? Are my sentences clear and informative?

You never know. Also, look for phrases that don’t fit your argument. For example, if you have a statement like “the new home addresses an apartment complex,” then it’s not necessary to include words like “complex” or “apartment.” Instead, try using a different phrasing: The new home addresses an apartment complex. Or perhaps “The New Home Addresses An Apartment Complex.” Another way to avoid confusion is by making sure that your language matches your audience. Whether you’re writing business documents or talking to customers, aim to write your content with minimal jargon that makes sense to everyone reading your work.

This doesn’t mean doing everything the same way. Just remember to write content that has a purpose and isn’t overly wordy. Consider revising what you write and adjusting it as needed. Keep your paragraphs short and concise. Don’t write lengthy statements like “The house won’t sell for $100,000.” And if you write something like that, keep your reader aware of the intended value of your piece. Most people will understand when you start presenting your thoughts with clarity and ease of interpretation.

After all, no matter how good a writer you will be, some humans will never be able to see through your nonsense without knowing the other side of the story. So, while you may want to strive for perfection, make sure you don’t resort to using too much complicated terminology or complex sentences. You’ll probably still get some marks for plagiarism, but not many because it would likely confuse the reader and make him/her question the quality of your essay. Your goal should always be the truth, even if you are attempting to present another person’s opinions to them. If something is confusing your reader doesn’t understand or is unsure of, ask him/her for clarification. And if your point is valid, explain it once again.

Once you finally master this skill, you can move on to producing great content of any kind at any length without feeling the pressure to appear perfectly polished. I can assure you that you will eventually find yourself becoming a very popular author. Thanks for watching!